RFL Training Plan: Mission Integration

In the end, all we do for the American Cancer Society revolves around…... MISSION. 

As Relayers, everything we do, everything we fight for, everything we believe in, stems from the heart and soul of the American Cancer Society’s mission statement. “Save lives, celebrate lives, and lead the fight for a world without cancer” is the common goal that we’re all working towards.

Every American Cancer Society (ACS) volunteer is directly supporting the mission of the organization, and we should be proud and eager to speak freely about the ways ACS carries out its mission. When your participants understand how their donations are being used, they’re much more likely to fundraise. Familiarize yourself with the graphic below that explains exactly how ACS uses donor dollars:

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Our role as ACS volunteers is to be able to integrate mission into everything we do, so that we bring the heart of the organization to the forefront of our participants’ mind. Mission can range from several different concepts that we may not recognize as mission at first. Because mission is so versatile, there are many ways we can think of mission and incorporate it into our Relay endeavors throughout the year. Here, I'll give ideas on ways you can integrate mission more  on your campuses so that you can educate your campus about the heart of ACS.

  • Mission Moments: at your committee meetings, kick things off by reminding your board/committee what ACS is all about. This can be done in several different ways. One easy way is to share cancer statistics pertaining to the cancer of the month, or sharing anything relevant happening in the cancer world such as breakthroughs in research or new facts. This information can be found on www.cancer.org or on the ACS YouTube channel as well! Another great and extremely personal version of Mission Moments is sharing our own stories with cancer in our lives. Have a committee member start a meeting off by explaining why they Relay and what this organization means to them. Not only is this a tangible and relatable way to understand what Relay means to someone else, but it also induces team bonding and brings Mission to the forefront of the meeting to start with!

  • Mission in Canning: A great way to integrate mission into canning is by using facts and statistics in a unique and clever way. One way is to wear neck signs that you make yourself to promote statistics. One could read “⅓ women and ½ men will be diagnosed with cancer in their lifetime. Ask me how we can make that 0/3 women and 0/2 men” or another could read “I can't take off this sign until I raise $500, ask me why!” These are attention grabbing signs that'll bring people in to talk to you, which will give you the opportunity to share the mission of ACS and talk about why you Relay! Be sure to go canning wherever you can, be that in front of local businesses, in your dorm building, or anywhere on campus!

    • A clever way I've seen a friend fundraise is to can with a guitar! For every $10 raised for ACS, a Road to Recovery ride can be funded! So for every $10 he raised, he'd perform a song! This is a cool way to draw in attention while adding in an aspect of mission, which in this case is Road To Recovery rides! If you aren't as musically talented, see if you can bring a talented friend with you to tag team this approach, having one person perform while the other talks about Relay and ACS’ mission!

  • “Why I Relay Wednesday”: While social media can often be seen as distracting for the plethora of memes to be seen online (guilty), it can also be a pretty amazing plug for Relay promotions as well!

    • One phenomenal way to promote Relay is to join the “Why I Relay Wednesday” movement! Every Wednesday, you post a picture or status or tweet explaining why you Relay! It can be for a loved one, for more cancer research grants, for a certain statistic (I Relay so that testicular cancer survival rates go from 95% to 100%), for a cancer free future, or literally anything at all! At the end of the post, you use the hashtag #WhyIRelayWednesday, so that nationwide we see a collection of pictures and posts all connected by this hashtag, bringing together the Relay world while promoting mission on social media. This is a great way to share the mission of ACS and your personal story to your social media followers who may not be as familiar with Relay as you are, while having the opportunity to create an international network of Relayers who share their love for this organization!

  • Use the Cancer Ed Toolkit to your advantage: The Cancer Ed Toolkit is filled with tons of creative and fun ideas to bring to your campus in order to raise awareness of specific types of cancers! Be sure to check out this month by month guide for a detailed list of mission related ideas to bring to your campus!

  • An important distinction between Relay and other cancer fighting events is how the money raised is used in two important ways. Relay dollars invest in a future without cancer by funding research, but they also help cancer patients who are battling right now. Highlight the various programs offered by ACS to support patients and their families: Many participants aren’t aware of the various programs that are offered by the American Cancer Society to support patients and their families. On social media, through committee meetings, and through events and programming, be sure to highlight these important programs so that people learn the mission goes beyond saving lives through research, but also through supporting lives through these programs!

    • Road To Recovery:

    • 24/7 Cancer Hotline:

    • Hope Lodges:

    • Look Good Feel Better:

Remember that isn't an end-all-be-all list of things you can do on your campus! This is just to get the gears turning and to provide kickstarting ideas of how to smoothly integrate mission into everything you do on your campuses to really bring the heart and soul of Relay For Life and the American Cancer Society to the forefront of your campaign!

List of online resources

RFL Training Plan: Calendar Tool

It’s the last week of August. You’re moving, you’re starting classes, you’re buying books, and as CAC President or Relay Event Lead, you’re trying to figure out how you’re going to plan the year of meetings and events around your schedule, your committee’s schedule, and the campus schedule. Ughhhhh. 

Sound familiar? Then we’ve got a tool for you! Download it here.

The Relay calendaring tool walks you through the steps of planning out all the dates you might need to include to be prepared for Relay season. The tool has a document that lists out some of the ways that you can collect the information you need, so that you can be sure your meeting dates or events don’t conflict with your school’s academic calendar. This should be a working document, so don’t worry about every event or social media push needing to be set in stone in September. It’s made to be edited as the year goes along and the needs of your Relay change. And they should! Learn from what works and what doesn’t. Be flexible, but know where you’re going.

Here’s an example. The document is super easy to navigate, with tabs that allow you to organize by month and include any important campus events, like breaks or finals.

Each date expands out to be a full calendar so that you can see each month in detail and what you planned out with your staff partner and the rest of the ELT. 

This tool can also serve as a way to organize your communication for your ELT and staff partner. For those of you who wing it and plan as you go: this tool will be helpful to you! Planning ahead often leads to more success. Flying by the seat of your pants for a fundraiser is not always a bad thing, but when you plan things ahead of time, you tend to have more buy-in and success. Even consider planning a post event fundraiser if it’s appropriate on your campus. And for all of you organization freaks: color-code, add pages, insert columns! The calendaring tool is your oyster! Download the document with instructions here.

Planning ahead = transparency = a more informed ELT = more help = less stress = a happier you = a better event = more patient services and cancer survivors

Now go forth with confidence, knowing what’s heading your way, and crushing this year like the brilliant leader you are! Happy speadsheeting!
 

RFL Training Plan: Website Launches

Get excited Relayers, it’s the official beginning of the 2017-18 Relay season! So what marks the official start? School has begun again, committees are forming and teams are meeting, but the moment when your event website launches is when your season officially gets moving!

The day your 2018 Relay For Life event website goes live is a great opportunity to launch your fundraising season in a big way. Many events will host a Relay For Life kickoff sometime in the Fall or even Spring semester (a topic we’ll cover in a later blog!), but have you considered capitalizing on the fundraising potential of the first few weeks of September- right after your new site goes up? 

Think about how you can create hype around your event website launch. Consider using one of these ideas:

  • Create a series of social media graphics that count down the days until your site goes live.

  • Host a launch party for your website. Get pizzas, sandwiches, or ice cream donated, set up some laptops, pump some music, and invite participants to come register. Maybe even give your party a theme!

  • Give out prizes for the first 5 teams and the first 5 participants who register.

  • Set a goal of raising a certain amount of money in the first 24 hours that your site is live and then publicize the heck out of it.

  • Email each team captain from your event last year, thanking them for their past leadership and inviting them to re-register for the 2018 event on the day it goes live. (It’s also a good idea to encourage them in this email to pass on their captain role to a younger team member if they have graduated!)

Think about your website launch as the official start to your fundraising season. You’ll need to work with your staff partner to find out when exactly your website will go live and make sure that you have as much correct information for your event as possible all ready to go (date, time, location, etc.).

While you’re growing momentum and excitement about your website launch, don’t forget to communicate to your participants how exactly to register and get started on their fundraising. The clearer and easier the registration process is, the more participants will be willing to go through it. 

Make sure they have the information to do all of the following:
1.       Create a new team
2.       Register as new or returning participants under their team
3.       Personalize their Relay page
4.       and… START FUNDRAISING!

Here are a couple resources that can help you get going:

  • Video that explains how to personalize a participant page (eva’s video)

  • Graphic you can share to encourage your participants to get started with online fundraising

The week of your website launch is the perfect time to set the tone for how you want your Relay season to go. So use the time you have in August to make a plan and get ready!
 

RFL Training Plan: Social Media Branding

In this day and age, social media can make or break a person, attraction, or, in this case, an event. Starting out with the right foot forward is critical to your event’s success. These major keys below will help you out in the future!

Key #1 Consistency 

Consistency across platforms is another key to success. Instead of a potential participant having to search 4 different usernames to follow you - make it one! One username streamlines the entire process! Take for instance the accounts run by the National Campus Leadership Team. Previously each had a different username and title, which was confusing. Now, every platform is @CampusRelay (shameless plug to go follow our Snapchat, Twitter, Facebook, and Instagram). This consistency makes a marketing chair’s job easier and helps students find you on different platforms!

Key #2 Cross Promotion

Cross promotion can be interpreted in many different ways. The way I see it being most beneficial to creating your brand on social media is constantly promoting yourself. Every single poster, print out, meeting agenda, flyer, tabling event, and more should have your social media handle on it. The more times people see your name and info the more likely they will want to check it out. Print promotional materials and flyers are much more work and cost more than social media. So make print materials count - have people add you on your platforms, so the information can be shared more easily. One idea for Snapchat can be to randomly put your snapcode around campus with no identifiers on it and see how many people are curious and with snap it! Cross promotion doesn't just have to be on print media, but can also by word of mouth. A few ideas can be having ELT members ask their professors if they can speak about Relay before class and gain attention there. You can also write your handle or website on whiteboards around campus. A unique way to get your website or handle out there is to write it on clothespins and clip them to people’s backpacks as you walk around campus! To promote your social media platforms, have your ELT share from your page whenever possible and post on their accounts about following and getting involved! Don’t underestimate the power of tagging people in posts or pictures on your page; it expands your audience and ups your engagement!

Key #3 #Hashtag

Hashtags are an awesome way to incorporate your theme on social media or to promote your event in general. For some events use the abbreviations for their campus and relay at the end (#MRelay, #VTRelay, #D300Relay). Other campuses use specific hashtags for events certain campaigns (#MoreThanARibbon, #WhyIRelayWednesday, #AskMeWhyIRelay). A hashtag can serve as a rally cry or call to action for your participants. Not only does it boost your social media engagement, but it can create a sense of community and excitement when your participants start to use it. It helps to use at least one consistent hashtag for the entire year. You also get the added bonus of being able to track the hashtag to easily see pictures from your events and what people are saying about them! This serves as another way for prospective participants to engage on social media.

Spring 2017 Awards Report

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Happy Spring Campus Relayers!

As your event and school years are wrapping up, we want to encourage you to take the time to enter yourselves in the running for Spring Awards! You all have accomplished so many incredible, impactful achievements this year, and you deserve to be recognized! Among specific awards that look for your dedication to Cancer Education, fundraising, marketing, and more, every single campus has the opportunity to be recognized as a Leader of Hope!

The Leader of Hope award is given to CAC chapters and Campus Relay For Life events that demonstrate engagement in the four pillars of Colleges Against Cancer: Cancer Education, Advocacy, Relay For Life and Survivor and Caregiver Engagement. Being a Leader of Hope demonstrates your chapter's well-rounded commitment to the fight against cancer! In order to be eligible to be a Leader of Hope or to win any of the other Campus Relay Awards, your chapter must fill out the Campus Relay Spring Awards Report.

The Campus Relay Spring Awards Report is aimed to gauge your campus's activities, involvement, engagement, and innovation for the past semester. Not only are we eager to recognize your leadership, but the National Campus Leadership Team also wants to share your best practices with schools across the country to help make Campus Relay a huge impact in the fight against cancer as possible! Again, only by filling out and submitting a Spring Awards Report form will your school be eligible for NCLT's Spring Awards. The report is due on June 1st, so get writing!

We can’t wait to hear about the creativity, fundraising, education, and passion that your schools demonstrated this year. Thank you for being a leading member of the generation that will find cures and end suffering due to cancer.

ACCESS THE SPRING AWARDS REPORT HERE!

Yours in the fight,

The National Campus Leadership Team

Meet the NCLT: Eva

Meet the Fundraising & Innovation Chair on the National Campus Leadership, Eva! She was born in Queens, New York but now lives in Athens, Georgia where she is studying Cellular Biology at the University of Georgia.

Where do you Relay and Why?

I have been relaying for seven years now! I started relaying in middle school and was a team member throughout high school. Once I came to UGA, I knew I wanted to continue relaying. My Freshman year, I was a committee member and now I serve on the Executive Board as the Campus Engagement Chair. Most importantly, I serve as the Fundraising and Innovations chair on the National Campus Leadership Team.  I relay for my mom, Delia, who fought a long battle of Leukemia for 8 years. After 2 transplants, she was pronounced cancer free as of January 2017! 

What is your favorite Relay memory?

My favorite Relay memory is looking at my mom's Luminaria bag during the traditional Luminaria ceremony. 

Explain your role as the Fundraising & Innovation Chair on the NCLT.

My role as the Fundraising and Innovations Chair on the National Campus Leadership Team is brand new! It was created to innovate new ways and improvements on current fundraising. Fundraising is so important to doctors, researchers, cancer patients, and caregivers, so I deem it very important to always push fundraising to another level!

What is a goal you have for yourself on the NCLT

While serving on the NCLT I aim to provide very useful fundraising resources and aid for all campus relayers!

What is your guilty pleasure?

My guilty pleasure is not having any homework and napping all Saturday after a long week. 

What is your favorite Netflix show?

Pretty Little Liars

What is your favorite food?

Shrimp Scampi

What motto do you live by?

"When life gives you a hundred reasons to break down and cry, show life that you have a thousand reasons to smile and laugh. Stay strong."

Connect with Eva on Facebook and Twitter!

Meet the NCLT: Derek

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Welcome Derek to the National Campus Leadership Team as the new Communications & Social Media Chair! He is from Chicago, Illinois where he will graduate from High School this May and then attend The Ohio State University in the Fall.

Where do you Relay and Why?

I have been Relaying at D230 for the past 4 years and am currently  the Event Chair. I have also served on the North Team as a HS Outreach Chair for 2 years. I Relay because of the statistics. Unfortunately I know that someone in my immediate family will at some point will be diagnosed. I Relay for my brothers. I Relay for my cousins. I Relay for my future.

What is your favorite Relay memory?

My favorite Relay memory is RelayCon in Dallas, it was awesome to meet so many passionate Campus volunteers. 

Explain your role as Communications & Social Media Chair on the NCLT.

My role on the NCLT is to maintain and manage all social media accounts keeping content relevant to all aspects of Relay and ACS. Oh, and try to fill Lauryn's shoes since she was the chair last year.

What is a goal you have for yourself on the NCLT?

My goal is to establish a larger presence on Twitter, Snapchat, and Instagram for Campus Relay. I also hope to create engagement and collaboration among events through social media! 

What is your guilty pleasure?

My guilty pleasure is playing cards, flying my drone, chocolate chip cookies.

What is your favorite Netflix show?

Chuck

What is your favorite food?

Lasagna

What motto do you live by?

"Lead by example."

Connect with Derek on Facebook and Twitter!

Meet the NCLT: Tristen

Welcome, Tristen to the National Campus Leadership Team as the Co-Chair! He is from Kansas City, Missouri and will graduate from the University of Missouri - Kansas City this year with a degree in Economics. When is he isn't economics-ing (his word) or Relaying, he enjoys playing with his dogs and reading!

Where do you Relay and Why?

I started Relaying at my high school in 2011 and here at UMKC, I am the Chair for our Relay event!

Short answer: Because cancer messed with the wrong person.
Long answer: I was first introduced to Relay my freshman year of high school, just because someone asked me to go to a meeting with them (never forget that just asking is so so so SO powerful). A while before that, a close family friend was diagnosed with Stage IV lung cancer and given 6 weeks to live. Because of work funded by the American Cancer Society, she is still with us here today. In the time since she was cleared, I've lost my grandma, aunts and uncles, and a teacher at my high school. Others that I love have been hurt by cancer as well, like other teachers in high school, other grandparents, friends, and other family members. I'm tired of people that I love being hurt or taken from us by cancer and it makes me mad to see them hurt. I won't stop until cancer is eradicated and isn't threatening anyone else. Cancer's messed with the wrong person. 

What is your favorite Relay memory?

I loved doing the karaoke at my high school event and listening to everyone sing (I might have picked up the microphone a couple times). My favorite memory was a karaoke duet by our faculty adviser from the high school and our ACS staff partner! Everyone loved it and it was fun to watch them having a great time at Relay. 

Explain your role as Co-Chair on the NCLT.

I work with the rest of the team to create and implement strategy for the campus Relay For Life movement. I also work with individual NCLT members to achieve personal and team goals. Oh, and work with the best chair Grace.

What is a goal you have for yourself on the NCLT?

My goal is to focus on the mission of the American Cancer Society to encourage passion from all of the volunteers in every community so that we can increase fundraising, increase involvement, and all work together to get rid of cancer - for good!

What is your guilty pleasure?

Coffee and skipping class to play with my dogs

What is your favorite Netflix show?

House of Cards

What is your favorite food?

Really any carbs... but specifically pasta.

What motto do you live by?

"Whether you think you can, or whether you think you can't - you're right." - Henry Fords

Connect with Tristen on Facebook and Twitter!

Meet the NCLT: Caroline

Welcome Caroline to the National Campus Leadership Team as the Recognition Chair! She is from Port Jefferson, New York and will graduate from the the University of Virgina - Charlottesville in 2019 with a degree in Foreign Affairs.

Where do you Relay and Why?

I only started Relaying my first year of college. At UVA, I'm the co-chair of First Year Recruitment, so I work to engage our first years and get them excited about Relay from the time they start at UVA until they graduate. I Relay because while I can't physically help the people in my life affected by cancer because I live far away (and I'm not a doctor), I can support them through Relay and making sure that treatments are available to everyone.

What is your favorite Relay memory?

I got to involve UVA Men's Basketball team in Relay for our annual date auction this year! I love basketball so getting to talk to and involve the players  (especially for a good cause) was super cool

Explain your role as Recognition Chair on the NCLT.

I am the Recognition Chair, so my job is to make sure that all of the campuses across the nation know how much ACS and NCLT appreciate them. I also work to spread great ideas from campus to campus.

What is a goal you have for yourself on the NCLT?

I want to develop personal relationships with as many campuses as possible!

What is your guilty pleasure?

Doing everything and anything from the comfort of my bed

What is your favorite Netflix show?

Grey's Anatomy

What is your favorite food?

Chocolate Milkshakes

What motto do you live by?

Hi! May I please have a venti caramel iced coffee with light ice and room?

Connect with Caroline on Facebook and Instagram!

Meet the NCLT: Megha

Welcome Megha to the National Campus Leadership Team as the Volunteer Support and Development Chair! She is a longtime Relayer from Illinois and will graduate from the University of Illinois this year with a degree in Interdisciplinary Health Sciences and Spanish.

Where do you Relay and Why?

I have been Relaying since 2009, beginning at the Relay For Life of Palatine, Rolling Meadows, and Inverness. I now Relay at the University of Illinois at Urbana Champaign and am President of our chapter of Colleges Against Cancer. I Relay for the people I've met throughout my journey as an American Cancer Society volunteer. Every volunteer that I've had the honor of working with inspires me to continue fighting back against this horrible disease.

What is your favorite Relay memory?

Like most others my favorite Relay memory is from my very first Relay For Life. My friend's mom passed away after a long battle with cancer when we were freshmen in high school - lucky for us Relay For Life was a huge community event so we chose to create a team and attend in honor of her mother. I didn't exactly know what I was getting into but every single one of my friend's families also came to Relay For Life to host a family potluck and short prayer in celebration of my friend's mom. As Luminaria came along the ten of us friends linked hands and walked the lap together, holding each other for support, as we finally settled down in front of our Luminarias that honored our friend's mom. Each of those memories became a tradition for our friends and families for the next four years, but that first night is an experience I won't ever forget.

Explain your role as Volunteer Support and Development Chair on the NCLT.

I serve as Volunteer Support and Development Chair. As the name suggests, in this role I work to provide support to all levels of our volunteers, as well as work on the development of all of our volunteers. Volunteers are an integral part of the work we do for the American Cancer Society and its essential that we continue to provide them all of the resources they need to be successful! 

What is a goal you have for yourself on the NCLT?

I would love to be able to bring back an element of leadership development to the position. Oftentimes our volunteers are thrown into their positions without any sort of prior training of the situations they'll have to handle or are afraid to take ownership of their event and their committees. I believe that some sort of leadership training would be beneficial to alleviating this problem, so that is one of my biggest goals for this role. 

What is your guilty pleasure?

Singing and dancing around the house to 90's Bollywood music

What is your favorite Netflix show?

I bingewatch Netflix pretty much every night so I don't have one favorite but I recently enjoyed West Wing, Arrested Development, 30 Rock, and Blacklist.

What is your favorite food?

Pasta. Any and all kinds.

What motto do you live by?

Que será será - What will be will be

Connect with Megha on Facebook and Instagram!

Welcoming the 2017-18 NCLT!

This past February, the National Campus Leadership Team said goodbye to four amazing volunteers and welcomed five new dedicated volunteers to the team. A HUGE thank you to Corey Seaman, Kelly O'Donnel, Hannah Stellpflug, and Kelsey Duncan for being our mentors and leading many initiatives for the Campus Relay For Life movement, you've left huge shoes to fill!

This year we've added, modified, and took away some roles for the NCLT. Our team has shifted into being volunteer lead and staff supported meaning that now we have a Chair and Co-chair volunteers leading all of our work. New chair positions include Young Professional, Graphics and Website, Mission Integration, and Fundraising and Innovation. We're already off and running with projects to help support all of you Campus Relayers so that our events are growing, embracing change, and implementing innovative ideas. So stay tuned for some cool things to start coming down the road. If you have any questions, comments, or ideas, share them with us please here!

We thank you so much for being a part of movement that will finish the fight against cancer. 

With Hope,

NCLT 2016-17 & 2017-18

2017-18 team first two pictures & 2016-17 team last two pictures

Campus FAQ's: Virtual Survivor Programs

Do you Relay for a Survivor who cannot make it to your event because of health, distance, or other constraints? Did you know they can still participate in your event as a Virtual Survivor? Download the Virtual Survivor Sheet to share with your event!

What is a Virtual Survivor?

A Virtual Survivor is a person that has been diagnosed with cancer but cannot physically attend a Relay For Life event  due to distance, time, illness, or any other constraint. These are the people in our lives that we CELEBRATE at Relay For Life, whether or not they can be with us at the event.

How does it work? 

If you have a loved one who is unable to join us at the Relay For Life Opening Ceremony, you can still pay tribute to them by walking in their place.  By creating an 8.5x11 poster, you can honor them throughout the night.  In addition to carrying this poster, you can honor them by decorating the back of your event t-shirt.

Why Should I Participate?

Relay is all about Celebrating Survivorship.  We all Relay for someone special and the Virtual Survivor program allows you to CELEBRATE the life of your loved one when they can’t be with you at Relay.  Have your Survivor register at www.RelayForLife.org/ (your event name) as a Survivor.

If your Survivor does not have an email address but would like to sign up for an event, there is an easy process to get them registered, without having scan a form. They can call the National Cancer Information Center (NCIC) at 1-800-227-2345 option 2 and tell the Income Support Specialist (ISS) that they would like to register as a survivor for an event, but that they don’t have an email to use or wish to share. A NCIC representative will ask them a few questions to understand the level at which they’d like to participant and register them. They will also explain how to update their registration if they want to actively fundraise online or update their personal fundraising page, which will require an email.

Breast Cancer Awareness Celebration

Campus Relay's Promoting Breast Cancer Awareness

Happy Halloween! It’s crazy to see that October is already over. It’s been incredibly inspiring and exciting to see SO many campuses participate in Breast Cancer Awareness month and put on amazing events on their campuses! In this blog post, we’ll be featuring all the awesome things you guys did all throughout the month of October to raise awareness! Make sure you check out the pictures at the bottom of this post.

Northwestern University

At Northwestern University, they participated in Making Strides of Park Ridge by tabling at the ACS CAN tent all morning, getting over 100 petitions signed at the event. On campus, they guarded “The Rock” for 24 hours and then painted it pink to raise awareness on campus for not only breast cancer, but also Relay For Life as an organization. They also partnered with their Zeta Tau Alpha chapter and passed out pink ribbons for students to pin onto their backpacks. Way to go Northwestern!

University of Illinois, Urbana-Champaign

At he University of Illinois, Urbana-Champaign, they hosted a Pink Week on their campus quad, where they sold both short sleeve and long sleeve shirts the entire week to raise money for their CAC chapter. They also had tons of information and activities about breast cancer screenings and prevention! Amazing work UofI!!

University of Georgia

Relay For Life of The University of Georgia hosted a Pink Out Tailgate where they handed out tons of pink treats while educating students on breast cancer statistics and facts! Way to go, UGA!

University of Wisconsin, Madison

At UW-Madison, they hosted an awesome Breast Fest Week, which included a fall kickoff, a breast cancer panel, a bros in bras event, a balloon release, and an event reminding loved ones to schedule their mammograms. They also hosted a fall luminaria ceremony as a big part of their week! Congrats on an amazing Breast Fest Week, UW-Madison!

Albany College of Pharmacy and Health Sciences

ACPHS Relay For Life decorated their student center with various pink decorations to amp up the excitement for Making Strides in Albany. They also held a Think Pink Party, which had Basket-Bra, Plinko, raffles, and a pink bake sale which raised $500! They also had a penny wars competition between the male faculty members on who would wear a pink mullet wig for a day to raise awareness for the Real Men Wear Pink Challenge, which raised $50! Finally, students, faculty, and staff came together and participated in their local Making Strides event and raised $4,463.49. Amazing work ACPHS!

DePaul University

At DePaul University, the CAC chapter volunteered at their Making Strides event in Chicago as ACS CAN reps and as cheerleaders. They also hosted an events with their activities board where students can decorated ribbon shaped cookies and take pictures with a giant pink chair. Breast cancer informational material and pink ribbons were also handed out. Awesome work DePaul!

Eastlake High School

At Eastlake High School, they created crowd boards for the student section to hold that created the image of a pink ribbon. They also tabled at lunch periods and asked students to text two women in their life asking them to get their annual mammogram. They also made cards for all of their female faculty members reminding them to get their mammograms as well. Amazing work Eastlake!

University of Wisconsin, Whitewater

University of Wisconsin-Whitewater hosted a Bros in Bras event on their campus, and collected donations for Relay For Life of UW-Whitewater while passing out baked goods! Great work UW-Whitewater!

Ohio State University

At The Ohio State University, the Relayers put on a pink week, which featured bra pong, and tons of information pertaining to breast cancer awareness. Great work OSU!

SUNY Geneseo

SUNY Geneseo put on Breast Week Ever on their campus, where they provided information on mammograms, had a pink pumpkin painting day, played bra pong, sold tee shirts, passed out ribbons, and held a dodgeball tournament. They also participated in their local Making Strides Event! What a phenomenal week for SUNY Geneseo!

Thank you to ALL the schools that participated in Breast Cancer Awareness month this October and did your part to help raise awareness on your campuses! Although October may be over now, our campaigns to raise awareness on our campuses never end! Be sure to take all the amazing work you did this month and carry it over to the months to come! 

Relay Best Practices: Mini-Relays

Themed Mini-Relays from the Relay For Life Chapter of the Year

One of the most effective ways UC Berkeley's CAC keeps our campus motivated, inspired and engaged throughout the year is through our monthly mini-Relay events that are about 8-10 hours long! We try to incorporate cancer education, advocacy, and survivor and caregiver engagement into every one of our monthly mini-Relays. 

Our mini-Relays are themed to the different holidays of the month, so we try to design fundraisers, games, educational material that fits said theme. For example, in February we host Relay For Love, and for our fundraiser we sold "crush cans", where people could anonymously send their crush (or whoever) a can of Crush (the soda) with a little message on it. We also handed out candy with cancer facts attached to them to students on campus. We always have Relay sign-ups (both electronic and hard-copy) present at each mini-Relay to register people throughout the year. 

In addition, we hand out educational flyers/pamphlets, and hand out our Relay For Life flyers (with registration links and our social media links). Other examples include, Relay For Leaves (November), Relay For Lights (December), Relay For Luck (March), Relay For Laughs (April). Logistically, all board members and committee members bring in what their committees do to the events! For example, the fundraising committee designs the fundraiser, the recruitment committee uses this as a platform to bring in Greek life and use our table as an active way to recruit, the marketing committee blasts our events on our website and all social media platforms, the logistics committees books the location and gets any equipment needed, and the entertainment committee brings any acts we may need, such as acapella groups to perform (to attract attention!). Finally, we use them as a way to get signatures for different petitions for our local government, such as a petition to increase taxes on cigarettes and get people signed up for ACS CAN. We have found our mini-Relays to be really successful, because it gives a great opportunity to fundraise, reach out to people, educate the community, and recruit!

In terms of marketing, we create Facebook events for each mini-Relay. We also post the link to events on our Twitter page and Instagram account. We have sign-up sheets at our table throughout the year (we table on campus Tuesday-Thursday, 4 hours each day) for interested individuals for our CAC meetings and for those interested in Relay to receive our monthly newsletter. We flyer throughout the year (very popular on UC Berkeley's campus).

We also post cancer facts and online challenges throughout the year to keep people pumped and engaged for Relay! An example of a recent challenge was, the team that raises the most in a week’s period gets 400 Spirit Cup points! (Spirit Cup is another way we keep the teams motivated- there are 1st, 2nd, and 3rd places that teams compete for by getting spirit cup points by fundraising, recruiting, sending emails, etc). A new idea we had this year was to design and use Snapchat filters (via a geotag) for our different events. One of the great things about having monthly mini-Relays is that the we are a constant presence and people now know who we are and have come to expect us every month

 

 

Year Round Survivor and Caregiver Engagement

Is your campus looking for ways to engage your Survivors and Caregivers? Check out the new Survivor & Caregiver Year-Round Engagement guide for ideas. We will be releasing the ideas each month as a reminder, but also wanted you to have all of the ideas to help facilitate your plans the rest of the year. Let us know what activities you are planning so we can recognize all of the great ways campuses are engaging their Survivors and Caregivers!

Breast Cancer Awareness Month

Hey Campus Relayers!

As you all know, October is here and that means the cancer of the month is breast cancer! Breast Cancer is one of the better known cancers in the country, as one in eight women in the US will develop invasive breast cancer in their lifetimes. It is predicted that nearly 250,000 new cases of breast cancer will be diagnosed in women in 2016, and that 40,000 women will die of breast cancer in 2016. 

A lot of Campus Relayers all over the country have had experiences with breast cancer in their life, whether it is a mother, a sister, an aunt, a grandmother, a friend, or any woman in your life, breast cancer has affected many of us across the globe in different ways, shapes, and forms.

Although breast cancer has affected so many loved ones in our lives, there’s a lot to celebrate! Since 1989, death rates due to breast cancer have been dropping more and more each year, due to advances in medical technology and prevention techniques that the American Cancer Society has done a tremendous job of educating people about. At this time, there are more than 2.8 million breast cancer survivors in the United States, and that’s something truly remarkable.

That’s why this October, we’re going to celebrate together, as a nationwide campus movement. This year we’re launch our first ever Breast Cancer Awareness Celebration Week! Participating in this celebration is super easy and will be tons of fun, and this is how it’s going to work:

Campuses (that’s you guys!) will be putting on Breast Cancer Awareness events on your campuses! Whether you hand out mammogram reminder postcards on National Mammography Day, table on your campus with a bra pong booth, hand out pink ribbons or pink Relay tshirts, or whatever other way you choose to promote Breast Cancer Awareness on your campus, we want to see what you’re doing! We ask that you send us videos and pictures of the events that you host on your campus, describe what the event is, the impact it had on your campus/how many people were involved, and the name of your school! We ask that you send these in by Saturday, October 22nd at the latest!

Then, from October 24th to October 31st, we will have our Breast Cancer Awareness Celebration Week! Through Facebook posts, Instagram pictures, and blog posts on our Campus Relay Website, we will be featuring and spotlighting all the schools that participated in the event so that the entire country can see the amazing work that you’ve done on your campus to raise awareness for breast cancer!

To help you guys out in the planning of your Breast Cancer Awareness events, we at the National Campus Leadership Team have created a special resource that we are launching out called the Cancer Education Toolkit! This toolkit is a month by month guide filled with ideas, graphics, and other resources that pertain specifically to that month’s specific cancer. Here is the link the October Guide of the Cancer Ed. Toolkit, which should help plenty if you’re stuck on coming up with ideas to raise awareness on your campus! 

Best of luck in all of your Breast Cancer Awareness events! We can’t wait to see what you do to raise awareness on your campuses!
 

Blog by: Jazib Gohar, NCLT- Cancer Education Chair