Relay Best Practices: Marketing Videos

If you’re looking for some inspiration and some ideas on how to start your 2016-17 Relay marketing initiatives, we have some samples for you. With the Relay season starting in a few weeks, we thought you might want to see what some other schools have done with their marketing videos. Although campuses nationwide may have different ways of marketing Relay For Life and grabbing the attention of their audience through our mission, all of the ways we market are captivating, inspirational, and brings the excitement around Campus Relay. We found some of the most popular videos created by the American Cancer Society, as well as various marketing videos used in the past by the top campus events nationwide.These are short videos, ranging from 30 seconds to a few minutes, all captivating the mission and the heart of Relay For Life.

American Cancer Society

Langley McLean

Boston University

SUNY Geneseo

University of Oklahoma

James Madison University

Southern Methodist University

Purdue University

University of California- Los Angeles

Virginia Tech

Florida State University

Boston College

Grand Valley State University

Keep sharing your marketing videos with us. Send us the link here and it just might be featured in an upcoming blog!